Upland plans to place São Paulo in the metaverse

One of the official partners of the event is metaverse platform Upland, therefore, the event featured a panel on games and the metaverse. The company's general director in Latin America, Ney Neto, took the opportunity to announce the arrival of São Paulo on the platform. 

“We will very soon launch the city of São Paulo in UPLAND. We are closing a series of public and private partnerships that match the greatness of Sampa. I'm happy to see Cidade do Futuro embrace and open space for web3, as it's an opportunity to democratize access and break the bubble”, said Ney Neto.

Despite the promising announcement, details were not given about the arrival of Latin America's largest city in the metaverse. However, the platform was already responsible for including Rio de Janeiro and Buenos Aires in the digital environment. Upland also has a partnership with Unicef ​​Brasil through an educational program that aims to spread knowledge about technology to young Brazilians. 

Unicef ​​Brasil and Upland announce partnership to bring web3 training to young people

The Upland metaverse, in partnership with Unicef ​​Brasil, launched this Thursday (22) a partnership to offer young Brazilians training for web3.0. The social project aims for the long term and will enable young people aged 18 to 24 to have access to cryptocurrency concepts and the new dimension of the web.

Upland's Recent Partnerships

Upland is a metaverse mapped on real-world cartography and based on blockchain. The platform's main objective is to promote goods and experiences in the metaverse and monetize it. Currently, Upland has around 4 million users.

On Newsverso, the platform has already been highlighted by launching a partnership with FIFA to launch the capital of the World Cup-winning country in the metaverse. 

Read more:

Upland launches Buenos Aires into the metaverse

On the 19th, the Upland metaverse fulfilled its promeThis was done during the World Cup. The platform created the capital of the country that won the competition in a virtual environment. Now, Upland users can see tourist attractions and streets in Buenos Aires, Argentina, in virtual reality.

Upland Metaverse in partnership with FIFA sells more than 84 thousand NFTs during the World Cup

After Cristiano Ronaldo and Messi announced the launch of NFT collections, the Upland metaverse has reaped the rewards of pioneering the World Cup token sales business. Although many people still doubt the potential of web3.0, a large number of people have dived headlong into this new market. In just under a week of the World Cup, the platform has already sold more than 84 thousand items related to the competition in the metaverse. Along with the release of the results of the initiative, in partnership with FIFA, the company also announced the launch of new batches of collectible items.