“Barbie Botox” goes viral on TikTok; understand the aesthetic procedure

Once again, Barbie is influencing a new wave of beauty trends. The current hype already has more than 12 million views on TikTok: it's "Barbie Botox", an aesthetic treatment that seeks to alter the appearance of the neck and shoulders.

A quick scroll through the hashtag #BarbieBotox No. TikTok shows a series of women sharing before and after images of the procedure. The aesthetic intervention consists of applying botox to the trapezius muscles, which are the muscles in the upper back and neck. As a result, this part of the body resembles the shape of a Mattel doll, giving the illusion of a thin neckline and more sculpted shoulders.

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In some videos, women who underwent the procedure report feeling a decrease in shoulder tension. “The biggest side effect that doesn't get talked about as much is how relaxed 'Barbie Botox' makes you feel. I released tension I had been holding onto for years. I haven’t slept this well in a long time,” Lavinia said in a video posted on TikTok.

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