To this end, the list of “collective socializing” spaces has been increased where it will not be possible to “consume or light up any tobacco or nicotine product”.
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These include courtyards, terraces, balconies, amusement parks, areas where children and teenagers gather, sports facilities, beaches, show and entertainment centers, courts, stadiums, arenas, shopping centers, markets, hotels and transport points.
The legal reform also seeks to “establish control, promotion and health surveillance” of these products and in particular to prohibit “all forms of advertising, promotion and sponsorship of them”. Under this premise, consumers will only be able to find out the availability and price of tobacco products through written lists with their prices, but “without logos, seals or brands”.
The ban on promotion and advertising also includes that carried out through social networks, streaming services, through “influencers” or any other form of digital marketing, according to the decree.
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The Mexico City-based employers' association Coparmex rejected the measure, citing an economic impact on small businesses that sell cigarettes and a violation of the decision-making rights of adult consumers.
It is estimated that in Mexico – with 126 million inhabitants – there are around 15 million smokers, of which 5% (684 thousand) are teenagers between 12 and 17 years old, according to data from the National Institute of Public Health.
(With AFP)
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