The trend of Lensa avatars

But is this an avatar or a photo? Yes. The Lensa app - a selfie app with Artificial Intelligence - creates avatars so real that it's almost confusing. It became a rage on social media last week, with influencers and celebrities joining the trend. But there was criticism and concern about the misuse of facial biometrics. Follow the thread...

Although the application is not new – it was launched in 2016, by Prisma Labs Inc – the images of realistic avatars have only just gone viral on social media. And in Brazil, celebrities entered the trend, such as Ivete Sangalo, Marcos Mion and Dani Calabresa.

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Among the influencers, Jade Picon, Felipe Neto, Gabriela Priolli and Bruna Tavares joined the wave:

But they also criticized. Felipe Neto complained about his light eyes (a childhood wish), and Gabriela Priolli, about her nose being too thin:

Indigenous influencer Tammy Tupinambá had to redo her avatars, hiding her breasts, for the post to be accepted.

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And there was also no shortage of memes, criticizing the somewhat “cheesy” images and even satirizing the president’s crying:

On the networks, alerts appeared about the risks of misuse of facial biometrics data. It will be?

Lensa says that the user's photos come from the cell phone and are processed in the company's artificial intelligence, in a cloud, and are then deleted within 24 hours. No other types of use are anticipated. So it would be safe.

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O curto News will pull this thread and talk to an expert about the risks of these image applications. Wait!

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