Beckham and Billie Eilish file for trademark registration to explore potential of NFTs

• Trademark applications for NFTs were granted by the United States Patent and Trademark Office (USPTO) and released last week by US patent attorney Mike Kondoudis on Twitter.
• Beckham plans to develop online retail services featuring virtual reality items such as clothing and footwear.
• He also intends to launch web3 initiatives, hats and shoes for use in online virtual worlds and games.

• Billie Eilish is also interested in this new moment on the internet. She has registered trademarks related to NFTs and the metaverse.
• She will be able to apply for trademarks for her name and her “blohsh” brand.
• Billie plans to make concert tickets and audio and video recordings available as non-fungible tokens.

• Additionally, the artist is developing downloadable game software with virtual tokens and currencies that can be used in virtual worlds.
• The arrival of strong names in this market is due to the constant interest in exploring other commercial formats. Even though this is a downturn, these figures want to protect their brands for use in other worlds and on the web3.

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