Forbes launches space in The Sandbox metaverse

Brands are seeking to establish a presence in digital environments. The metaverse, despite the wave of distrust in the market, still remains the web's biggest bet for the coming years. Forbes, making a commitment to unveil web3, has installed an experience space inside The SandBox, and will provide attractions for visitors between December 14th and 28th. 


Understand: What is web3.0


You can meet the person responsible for Forbes' boom within the space

Reproduction/The Sandbox

Inside the magazine space it is possible to see who is responsible for the hype Forbes, who was an editor for more than 30 years at the publisher, Malcolm Forbes. He even welcomes you there. You can also check out products that are on sale from the brand and the names present in Under 30 in an immersive gallery. 

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In publicizing the environment, The Sandbox published: 

“This partnership will give players the chance to enjoy Forbes' legendary party atmosphere in the metaverse. They can also learn about Malcolm Forbes' passions, the history of Forbes, (re)discover the new Forbes and enjoy the Forbes 30 Under 30 Gallery. Additionally, players can also choose to purchase exclusive wearables from Forbes so they can have cool accessories to show off on their adventures in The Sandbox.”

Forbes sees opportunity to create a community within the platform

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In this new era of the internet, it is important that companies are able to create communities that are loyal to their products and brands. In this way, Forbes sees the potential of The Sandbox in providing interaction between users. The environment provides chats in which people can get to know each other and exchange experiences. Even dancing is possible there. 



Forbes created the space in partnership with The Sandbox and the Polygonal Mind Creative studio. The visit is free through the platform itself, and is available until December 28th this year.

Reproduction/The Sandbox

Learn more: What is the metaverse?

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