Translated into Portuguese, the proposal is called 'Super NFL Tycoons'. The partnership between NFL and Roblox will provide sports lovers with an immersion in concepts such as sports management and interaction between teams. The initiative, presented with sponsorship from global financial technology platform Intuit, is an attempt to teach Roblox's young audience “important financial concepts in a fun and engaging way,” according to Roblox's chief marketing officer and general manager of strategic partners. company, Lara Balazs.
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The idea is that users who own teams in the NFL in the metaverse, in a playful way, learn economic concepts and begin to understand cash flow, payroll and even taxes. The NFL's partnership with Roblox will also feature a show for the Super Bowl and direct access to the world Rhythm City, from Warner Music Group.
