Reserva has a presence on web3 with NFT sneakers

The clothing and lifestyle brand Reserva launched its NFT sneaker collection last Tuesday (13). Entitled Phygital, the brand aims to establish its feet in digital, Reserva started the official sale of four NFT sneaker models that can only be purchased within 72 hours, for product exclusivity.

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Reserva sneakers in NFT cost more than R$1600

A sneaker collection sports features the Spriz Asphalt, Citadel, Stellar and Turmoil models available to the public, the treads can be purchased using digital currencies. Edition sales are limited to 181 units each. The models cost 0,23 ETH, or, when converted into reais this Wednesday (14), R$1631,65. So far, the best-selling model is the Spriz Asphalt, which has already sold 108 of the 181 available.

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Understand: What are NFTs

According to the company, this is the first digital sneaker in Brazil

The owner will be able to choose to collect the item or store it in a kind of special safe until 2030. Reserva is selling itself as the first Brazilian company to explore digital sneakers. In short, whoever purchases the sneakers will have a version available digitally and in the physical world in sizes 35 to 44.

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On Twitter, the account of Reserva's innovation arm, ReservaX, made posts teaching the public how to purchase the sneakers:

Last month, industry giant Nike announced a product sharing space on web3 called .Swoosh. A few days ago, Nike also announced its first sneaker developed in the metaverse that will hit the streets around the world.

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