Bard is based on Bard's own language model. Google, called LaMDA, and will be implemented gradually. The web search service Google may be threatened by AI chatbots, but the Google believes that conventional search is still the best option for some queries.
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Product lead Jack Krawczyk told The Guardian that even after the launch of Bard, the idea is that the Google does not become obsolete, and that it is a complementary tool for user research. “There's a lot of content that's been written on the internet where you can still do deep research, and so what I would expect as people are using Bard is that search will continue to be an add-on.”
O Google has been struggling in recent months to face the ChatGPT, adopted by Microsoft, in the fight for artificial intelligence search tools. However, behind the scenes of big techs, the big dilemma is the organization of the company's revenue sources. Google, which observes the OpenAI grow and still finds itself hostage to its main product, the platform's search engine, as a pillar of survival. For now, Bard has no ads or obvious sources of revenue.
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