Shopping in the metaverse is announced at the World Government Summit in Dubai

Metaverse governance becomes an issue at the World Government Summit (WGS)

After the metaverse became a topic of discussion during the World Economic Forum in Davos, last month, now the spatialization of the internet and web3 is once again a topic at The World Government Summit (WGS), the World Summit of Governments. The event, which is taking place between the 13th and 15th of February, brings together world leaders from the public and private sector and aims to bring perspectives to shape the future of governments.

In the initial phase of development, the mall will offer attractions and stores from Carrefour, VOX Cinemas and Samsung Store. The launch is part of the movement to attract audiences using metaverse resources. In short, it will be a virtual reality environment to explore leisure experiences, retail and entertainment offerings. 

Fátima Zada, director of Majid Al Futtaim Shopping Malls, the company behind the launch, says that the initiative came about after observing consumer trends around the world and in the United Arab Emirates. 

“We work to leverage science and behavioral data to give customers what they want and want. Our quick observations of consumers, followed by an action plan and a series of testing steps, have now led to a complete project that is one step ahead of online shopping”, says the director. 

Dubai has a metaverse strategy that wants to create 40 virtual jobs and add 4 billion dollars to its economy over the next five years. 

Details about who will be able to enter the mall, costs and the official launch date have not been released, but it is expected that the attractions can be seen around the world using a virtual reality headset. 

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