Image credits: AFP

Amazon says it destroyed 6 million counterfeit products in 2022

The Amazon group announced that it destroyed more than six million counterfeit products in 2022 worldwide, double the amount destroyed in 2021, according to the annual brand protection report published this Tuesday (4).

"Counterfeiters have a wide spectrum, from luxury to everyday products.”, stated Dharmesh Mehta, Vice President of Amazon, responsible for coordinating with the company's partner sellers.

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In 2020, Amazon destroyed nearly two million counterfeit products. In 2021, the number rose to three million.

Last year, the online commerce giant prevented more than 800.000 attempts to create seller accounts (compared to 2,5 million in 2021 and 6 million in 2020).

"Our preventive controls work“, celebrated the Amazon.

The company added that it requires very detailed information about your identity, address and bank accounts from its associated sellers. It also stated that it organizes video interviews between Amazon employees and its sellers to verify the data.

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Last year, Amazon prosecuted more than 1.300 alleged counterfeiters in the United States, United Kingdom, Europe and China with the appropriate authorities.

Furthermore, to fight counterfeits, the company has invested more than 1,2 billion dollars (compared to $700 million in 2020) and employed more than 15.000 people (including artificial intelligence program creators and specialized researchers).

(With AFP)

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