Brazilians and AI: Fear and hope coexist amid the growing presence of technology
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Brazilians and AI: Fear and hope coexist amid the growing presence of technology

While 67,8% of Brazilians believe that artificial intelligence (AI) can improve the work environment and increase creativity and productivity, 43% fear losing their jobs to technology. The Game Brasil 2024 Survey, carried out with 13.360 people across Brazil, offers a detailed overview of Brazilians' relationship with AI in different aspects of life.

Trust in AI for the future

  • 67,8% of respondents believe that AI can improve the work environment and make people more creative and productive.
  • 59,5% approve of the use of AI in schools and in the learning process.
  • 59,7% of respondents feel that AI is completely linked to their daily lives.
  • 58,7% have used location apps that use AI, such as Google Maps and Waze.
  • 55,8% have already used customer self-service bots and virtual assistants, such as Siri and Alexa.
  • 27,3% have already used AI tools like ChatGPT to generate texts, images and sounds.

Concern about the impact on the job market

  • 43% of Brazilians fear losing their jobs to artificial intelligence.
  • Only 7,4% disagree with the idea that AI can replace workers in some roles.

The research also highlights the growing interest in AI in Brazil

  • The Brazilian population is 15% more interested in artificial intelligence compared to other countries.

O study highlights the need for an open and broad dialogue about the future of AI in the country, seeking to balance the technology's potential with society's concerns.

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It is crucial that governments, companies and educational institutions work together to ensure that AI is used ethically and responsibly, to the benefit of everyone.

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